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Highly Effective Marketing Analytics: A Practical Guide to Improving Marketing ROI with Analytics
Mu Hu
Highly Effective Marketing Analytics: A Practical Guide to Improving Marketing ROI with Analytics
Mu Hu
Infuses analytics into marketing to help improve marketing performance and raise analytics IQ for companies that have not yet had much success with marketing analytics. The book reveals why marketing analytics has not yet kept the promise and clarifies confusions and misunderstanding surrounding marketing analytics.
242 pages
Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
Vrijgegeven | 23 december 2019 |
ISBN13 | 9781951527082 |
Uitgevers | Business Expert Press |
Pagina's | 242 |
Afmetingen | 331 g |
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