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Critical Thinking for Marketers, Volume I: Learn How to Think, Not What to Think
David Dwight
Critical Thinking for Marketers, Volume I: Learn How to Think, Not What to Think
David Dwight
Provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. The book describes two basic kinds of arguments - deductive and inductive - and how to examine whether such arguments are ‘good’ or not.
184 pages
Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
Vrijgegeven | 30 november 2016 |
ISBN13 | 9781631571169 |
Uitgevers | Business Expert Press |
Pagina's | 184 |
Afmetingen | 227 × 152 × 15 mm · 300 g |
Taal en grammatica | Engels |
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