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Celebrity Fashion Marketing: Developing a Human Fashion Brand - Mastering Fashion Management
Fykaa Caan
Celebrity Fashion Marketing: Developing a Human Fashion Brand - Mastering Fashion Management
Fykaa Caan
This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.
160 pages
Media | Boeken Hardcover Book (Boek met harde rug en kaft) |
Vrijgegeven | 21 februari 2023 |
ISBN13 | 9781032007335 |
Uitgevers | Taylor & Francis Ltd |
Pagina's | 130 |
Afmetingen | 500 g |
Bekijk alles van Fykaa Caan ( bijv. Hardcover Book en Paperback Book )