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The Employer Brand: Bringing the Best of Brand Management to People at Work
Barrow, Simon (People in Business, UK)
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The Employer Brand: Bringing the Best of Brand Management to People at Work
Barrow, Simon (People in Business, UK)
Levels of 'employer brand awareness' are rising fast across Europe, North America and Asia-Pacific, as leading companies realise that skilled, motivated employees are as vital to their commercial success as profitable customers and apply the principles of branding to their own organization.
232 pages, Illustrations
| Media | Boeken Hardcover Book (Boek met harde rug en kaft) |
| Vrijgegeven | 23 september 2005 |
| ISBN13 | 9780470012734 |
| Uitgevers | John Wiley & Sons Inc |
| Pagina's | 240 |
| Afmetingen | 161 × 236 × 22 mm · 466 g |
| Taal en grammatica | Engels |
Bekijk alles van Barrow, Simon (People in Business, UK) ( bijv. Hardcover Book )