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Progress in Tourism Marketing - Routledge Advances in Tourism 1e uitgave
Progress in Tourism Marketing - Routledge Advances in Tourism 1e uitgave
Aims to evaluate the contemporary progress of theoretical approaches to tourism marketing. This book also seeks to show the ways to further develop the concept of tourism marketing for application within tourist destinations and individual businesses, and evaluate its potential impact on performance improvement.
326 pages, illustrations
Media | Boeken Hardcover Book (Boek met harde rug en kaft) |
Vrijgegeven | 30 maart 2006 |
ISBN13 | 9780080450407 |
Uitgevers | Taylor & Francis Ltd |
Pagina's | 328 |
Afmetingen | 166 × 245 × 25 mm · 756 g |
Taal en grammatica | Engels |
Uitgever | Andreu, Luisa |
Uitgever | Kozak, Metin (Kadir Has University, Turkey) |